HUNTER’S refreshes like nothing on Earth. But, let’s face it, it goes down even better when it’s first clinked against a bunch of HUNTER’s in the hands of friends. Their Summer 2019 Campaign was all about mates and memorable experiences: discerning sippers could win a HUNTER’S Crew Card, loaded with R25 000 to fund epic outings for them and their friends.
Pernod Ricard Sub-Saharan Africa (PRSSA) was planning a big push of their top-shelf brands. The budget wasn’t bottomless, and time was tight. We needed a solution which was as speedy, as it was smart.